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User:Vipul/Timeline of Snapchat

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This is a timeline of Snapchat, a photo messaging application used for impermanent (self-deleting) photos, developed by Evan Spiegel and Jonathan May, and the eponymous company.

Full timeline

[edit]
Year Month and date Event type Details
2011 April Creation Snapchat co-founder Evan Spiegel floats the idea as a final project for a product design class at Stanford University. His classmates reportedly balk at the idea of impermanent photos.[1]
2011 July Creation Snapchat first launches from Spiegel's father living room under the name Picaboo, as an iOS-only app.[1][2][3]
2012 March/April Funding Barry Eggers, a managing director at the venture capital firm Lightspeed Ventures, learns from his teenage daughter that the three most popular apps among her friends are Angry Birds, Instagram, and Snapchat. Liew, Eggers' partner at the firm, pursues Snapchat and agrees to invest $485,000 in the company.[4][5]
2012 May 12 Userbase Snapchat is processing about 25 images a second.[4][5]
2012 October 29 Userbase Snapchat says that users are sharing about 20 million images a day, or about 231 per second. The userbase is about 10 million, and over a billion photos have been shared through the app.[5]
2012 October 29 Product Snapchat launches an Android app.[5][6]
2012 December 12 Funding Snapchat is reported to be raising north of $10 million at a $70 million valuation. Funders appear to include Benchmark Capital, one of the funders of Instagram.[7][8]
2012 December 14 Product Snapchat releases video sharing and begins prototyping monetization features.[9]
2012 December 21 Competition Social networking company Facebook launches Poke, an iOS app for sending expiring text, photos, and videos. It is widely viewed as a direct competitor to Snapchat.[10][11][12]
2013 February 8 Funding Snapchat raises a $13.5 million Series A led by Benchmark Capital's Mitch Lasky, with a post-money valuation between $60 million and $70 million.[13] This is the same as the funding round rumored on December 12, 2012.[14]
2013 February 8 Userbase Snapchat uses are now sending over 60 million snaps a day, or about 700 snaps a second.[14]
2013 February 21 Product Snapchat launches video sharing on its Android app after ten days of quiet beta testing.[15]
2013 February 27 Legal Snapchat is sued by Reginald Brown, a Stanford graduate student who used to be friends with Spiegel and Murphy. Brown claims that he originally came up with the idea behind Snapchat as well as the ghost logo, back when the product was still called Picaboo, but that Spiegel and Murphy changed passwords to shut him out of the servers. Snapchat calls the lawsuit "devoid of merit."[16]
2013 April 16 Userbase At the Dive into Mobile conference, Snapchat co-founder Evan Spiegel says that users now share 150 million images per day, or about 1700 per second.[17] On the same day, a post on the Snapchat blog notes that the company is facing spam problems.[18][19]
2013 June 22 Funding Snapchat raises a $80 million Series B ($60 million for the company and $20 million as a secondary offering) at a valuation of about $800 million. The round is led by Institutional Venture Partners, and earlier investors Benchmark Capital and Lightspeed Ventures also invest. Other investors included General Catalyst Partners and SV Angel.[20][21][22]
2013 July 1 Legal Documents related to Reginald Brown's lawsuit against Snapchat are released. The documents demonstrate Brown's important early role while the product was being developed, and are intended to bolster the case that Brown is eligible for a 1/3 stake in the company.[23]
2013 August 7 Competition Facebook starts allowing people to send Instagrams with its Messenger product, a move that is widely seen as a competitive response to Snapchat.[24]
2013 September 9 Product Snapchat releases Snapchat Micro, an app for the Galaxy Gear smartwatch.[25]
2013 September 9 Userbase Snapchat CEO Evan Spiegel reports that Snapchat users are now sharing 350 million photographs a day (about 4000 per second).[26]
2013 October 3 Product Snapchat updates its app to include the option to create Snapchat Stories, a type of sharing that allows users to build chains of shared content that can be viewed an unlimited number of times over a 24-hour period.[27]
2013 October 3 Product Snapchat experiments with a "click-to-buy" button, beginning its attempt at revenue generation.[28]
2013 November 13 Potential acquisition The Wall Street Journal reports that Snapchat spurned a $3 billion acquisition offer from social networking company Facebook. Neither Snapchat nor Facebook offer comment.[29]
2013 November 19 Userbase Snapchat users are now sharing 400 million snaps a day (about 4500 per second), more than Facebook.[30]
2013 December 11 Funding Snapchat raises $50 million in Series C funding from Coatue Management.[31][32][33]
2013 December 20 Product Snapchat rolls out a change that allows users to replay one video snap a day, thereby sacrificing some of its ephemerality.[34]
2013-2014 December 27 - January 9 Product A security flaw in Snapchat's Find Friends feature leads to 4.6 million usernames and phone numbers being leaked.[35] Snapchat promises to work on beefing up security quickly.[36] On January 9, Snapchat rolls out an update that allows people to opt out of the Find Friends feature.[37]
2014 January 21 Product Snapchat introduces Snap-tchas (a wordplay on CAPTCHAs) to deter spam and improve security, but hackers find workarounds within hours.[38]
2014 February 7 Product Security researcher Jamie Sanchez discovers a vulnerability in Snapchat whereby hackers can freeze a person's phone by sending the phone a lot of snaps.[39][40]
2014 February 10, 11 Product Snapchat is hacked to send people spam pictures of fruit smoothies.[41][42]
2014 May 1 Product Snapchat adds ephemeral text chat and video calling.[43]
2014 May 28 People Embarrassing emails sent by Snapchat co-founder Evan Spiegel from many years before he started Snapchat are leaked.[44]
2014 June 17 Product Snapchat launches collaborative timelines based on events.[45][46][47]
2014 August 29 Product Snapchat updates its app, adding a "Live" section that allows people to follow events live.[48][49][50]

References

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  1. ^ a b Colao, J.J. (November 27, 2012). "Snapchat: The Biggest No-Revenue Mobile App Since Instagram". Forbes. Retrieved December 25, 2012.
  2. ^ Murphy, Alexandria (October 29, 2012). "Snapchat a growing trend". University of Delaware Review. Retrieved December 22, 2012.
  3. ^ "Picaboo: How to send naughty photos without getting caught". shinyshiny.tv. September 16, 2011.
  4. ^ a b Gallagher, Billy (May 12, 2012). "No, Snapchat Isn't About Sexting, Says Co-Founder Evan Spiegel". TechCrunch. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  5. ^ a b c d Gallagher, Billy (October 29, 2012). "You Know What's Cool? A Billion Snapchats: App Sees Over 20 Million Photos Shared Per Day, Releases On Android". TechCrunch. Retrieved December 22, 2012.
  6. ^ del Castillo, Michael (October 29, 2012). "The app with self-destructing messages launches on Android". Upstart Business Journal. Retrieved December 22, 2012.
  7. ^ Malik, Om (December 12, 2012). "SnapChat is getting funded. By Instagram backer Benchmark". GigaOm. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  8. ^ Eldon, Eric (December 12, 2012). "Sources: Snapchat Raising "North Of $10M" At Around $70M Valuation, Led By Benchmark's Mitch Lasky". TechCrunch. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  9. ^ Gallagher, Billy (December 14, 2012). "Snapchat Releases Video Sharing, Is Prototyping Monetization Features (Oh, And It's Still Not For Sexting)". TechCrunch. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  10. ^ Constine, Josh (December 21, 2012). "Facebook Launches Snapchat Competitor "Poke", An iOS App For Sending Expiring Text, Photos, And Videos". TechCrunch. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  11. ^ Geron, Tomio (December 21, 2012). "Facebook Launches Poke Messaging App, A Snapchat Competitor". TechCrunch. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  12. ^ Crook, Jordan (December 21, 2012). "Facebook Poke Vs. Snapchat: What's The Difference?". TechCrunch. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  13. ^ Wortham, Jenna (February 8, 2013). "A Growing App Lets You See It, Then You Don't". New York Times. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  14. ^ a b Gallagher, Billy (February 8, 2013). "Snapchat Raises $13.5M Series A Led By Benchmark, Now Sees 60M Snaps Sent Per Day". TechCrunch. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  15. ^ Crook, Jordan (February 21, 2013). "Ten Days After Private Beta Launch, Snapchat Officially Brings Video To Android". TechCrunch. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  16. ^ Crook, Jordan (February 27, 2013). "Stanford Grad Files Lawsuit Claiming He Came Up With Snapchat, Snapchat Calls Lawsuit "Devoid Of Merit"". TechCrunch. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  17. ^ Velazco, Chris (April 16, 2013). "Snapchat Now Sees 150M Images Shared Each Day, But Questions Of Profitability Still Linger". TechCrunch. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  18. ^ "Snap Spam (Ew.)". Snapchat. April 16, 2013. Retrieved September 4, 2014.
  19. ^ Crook, Jordan (April 16, 2013). "Snapchat Experiences Spammy Growing Pains After Passing 150M Snaps Sent Per Day". TechCrunch. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  20. ^ Tsotsis, Alexia (June 22, 2013). "Snapchat Snaps Up A $80M Series B Led By IVP At An $800M Valuation". TechCrunch. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  21. ^ Tiku, Nitasha (June 25, 2013). "Source: Snapchat Cofounders Unloaded Personal Stock for $20 M." ValleyWag. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  22. ^ Isaac, Mike (June 24, 2013). "Snapchat Closes $60 Million Round Led by IVP, Now at 200 Million Daily Snaps". AllThingsD. Retrieved September 4, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  23. ^ Gallagher, Billy (July 1, 2013). "Snapchat's Spiegel Admits Brown "Came Up With The Idea For Disappearing Picture Messages" In New Court Documents". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  24. ^ "Facebook Fights Snapchat By Letting You Send Instagrams With Messenger". August 7, 2013. Retrieved September 6, 2014.
  25. ^ Crook, Jordan (September 9, 2013). "Snapchat Releases Snapchat Micro, An App For The Galaxy Gear Smartwatch". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  26. ^ Gallagher, Billy (September 9, 2013). "Snapchat Now Sees 350M Photos Shared Daily, Up From 200M In June". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  27. ^ Etherington, Darrell (October 3, 2013). "Snapchat Gets Its Own Timeline With Snapchat Stories, 24-Hour Photo & Video Tales". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  28. ^ Crook, Jordan (October 3, 2013). "With An Eye On Revenue, Snapchat "Experiments" With A Click-To-Buy Button". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  29. ^ Rusli, Evelyn; MacMillan, Douglas (November 13, 2013). "Snapchat Spurned $3 Billion Acquisition Offer from Facebook". Wall Street Journal. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  30. ^ Crook, Jordan (November 19, 2013). "Snapchat Sees More Daily Photos Than Facebook". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  31. ^ Kelly, Meghan (December 11, 2013). "Snapchat reveals Coatue Management is the investor in its $50M funding". VentureBeat. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  32. ^ Colao, J. J. (December 11, 2013). "Hedge Fund Invests $50M Into Snapchat". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  33. ^ Crook, Jordan (December 11, 2013). "Snapchat Raises $50 Million In Series C From Coatue Management". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  34. ^ "Snapchat Sacrifices Ephemerality With New Replay Feature". TechCrunch. December 20, 2013. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  35. ^ Shu, Catherine (December 31, 2013). "Confirmed: Snapchat Hack Not A Hoax, 4.6M Usernames And Numbers Published". TechCrunch. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  36. ^ "Find Friends Abuse". TechCrunch. January 2, 2014. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  37. ^ Lomas, Natasha (January 9, 2014). "Snapchat Finally Says Sorry For December Data Breach, Updates Android & iOS Apps With Find Friends Opt-Out". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help); line feed character in |title= at position 77 (help)
  38. ^ Constine, Josh (January 21, 2014). "Snapchat Makes You "Find The Ghosts" To Keep Hackers From Stealing Your Phone Number [Update: But It Fails]". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  39. ^ Rodriguez, Salvador (February 7, 2014). "Hackers can use Snapchat to disable iPhones, researcher says". Los Angeles Times. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  40. ^ Crook, Jordan (February 7, 2014). "Newly Discovered Snapchat Weakness Could Allow Hackers To Crash Your Phone". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  41. ^ Brown, Joe (February 11, 2014). "A Snapchat Hack Is Sending People Pictures of Smoothies". Wired Magazine. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  42. ^ Shu, Catherine (February 11, 2014). "Snapchat Hacked By Fruit Smoothie Enthusiast". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  43. ^ Dillet, Romain (May 1, 2014). "Snapchat Adds Ephemeral Text Chat And Video Calls". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  44. ^ Crook, Jordan (May 28, 2014). "Confirmed: Snapchat's Evan Spiegel Is Kind Of An Ass". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  45. ^ "Introducing Our Story". Snapchat. June 17, 2014. Retrieved September 6, 2014.
  46. ^ Crook, Jordan (June 17, 2014). "Snapchat Launches Collaborative Timelines Based On Events". TechCrunch. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  47. ^ Wagner, Kurt (June 17, 2014). "Snapchat Rolls Out Group-Sharing Feature for Concerts, Live Events". Mashable. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  48. ^ "Snapchat Steps On Twitter's Toes, Lets You Follow Remote Events Live". TechCrunch. August 29, 2014. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  49. ^ Franzen, Carl (August 29, 2014). "Snapchat lets you watch and create group videos of live events with 'Our Story'". The Verge. Retrieved September 6, 2014. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  50. ^ Steele, Billy (August 29, 2014). "Snapchat's photo-sharing live feed is finally ready for the masses". Engadget. Retrieved September 6, 2014.