KOBQ
 | |
| Broadcast area | Albuquerque, New Mexico |
|---|---|
| Frequency | 93.3 MHz (HD Radio) |
| Branding | 93-3 The Q |
| Programming | |
| Format | Top 40 (CHR) |
| Ownership | |
| Owner |
|
| KDRF, KKOB, KKOB-FM, KMGA, KNML, KRST, KTBL | |
| History | |
First air date | August 1, 1967 (as KOB-FM) |
Former call signs | KOB-FM (1967-1986) KKOB-FM (1986-2019)[1][2] |
| Technical information | |
| Facility ID | 11250 |
| Class | C |
| ERP | 21,500 watts |
| HAAT | 1,265 meters (4,150 ft) |
| Links | |
| Webcast | Listen live |
| Website | 933theq.com |
KOBQ is an FM radio station based in Albuquerque, New Mexico, owned by Cumulus Media. It broadcasts on 93.3 MHz and has a Top 40 format. Its studios are located in Downtown Albuquerque and the transmitter tower is located atop Sandia Crest east of the city.
Its brand is "93-3 The Q - Albuquerque's #1 Hit Music Station." The station plays Top 40 music.
History
For much of its existence, KOBQ had an adult contemporary or hot adult contemporary format. The then-KKOB-FM's first shift to mainstream top 40 came in 1999, playing "Today's Best Music", rivaling the newly launched KCHQ-FM, "Channel 105.1", which returned the top 40 format to the market after a six-year absence. Both stations were often head-to-head in the ratings until November 2000, when KCHQ had shifted to a 1980s’ hits format. However, in January 2001, KKOB-FM would also switch to a 1980s format, putting the two stations in competition once again. KKSS, which had been facing a fierce rhythmic battle with KYLZ-FM, would become the area's mainstream top 40 outlet a few weeks later, but in November 2002, KKSS was sold to Hispanic Broadcasting and had returned to rhythmic top 40. KCHQ had dropped the 1980s format in the Fall of 2001, but the format continued to lose steam on KKOB-FM. Therefore, on Christmas Day, 2002, KKOB-FM would return to the top 40 format and had also returned to using the three-letter 'KOB' ID in its branding.
On November 15, 2019, KKOB-FM rebranded as "93.3 The Q" (with the new call-sign KOBQ) with no change in format. The change was made in part to avoid confusion with sister station KKOB, as it had made more emphasis on its recently-added FM translator at 94.5 MHz. [3] The KKOB-FM call letters were reassigned to 96.3 FM (formerly KBZU) on January 6, 2020, when that station began simulcasting the news/talk format of 770 KKOB.
References
- ^ History Cards for KOBQ, fcc.gov. Retrieved September 7, 2017.
- ^ Call Sign History, fcc.gov. Retrieved September 7, 2017.
- ^ KKOB-FM Rebrands as 93.3 The Q
External links
- 93.3 The Q official website
- Facility details for Facility ID KOBQ ({{{2}}}) in the FCC Licensing and Management System
- {{{2}}} in Nielsen Audio's FM station database
35°12′43″N 106°27′00″W / 35.212°N 106.450°W
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