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Endigo

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Endigo
Endigo at RuPaul's DragCon LA, 2023
Born
Tobias Ulf Eddie Öberg

(1992-03-10) 10 March 1992 (age 32)
Stockholm, Sweden
Occupations
Years active2010–present
Known for
Musical career
Instruments
  • Vocals
  • guitar
LabelsMr. Poke
YouTube information
Channel
Years active2006–present
GenreMusic
Subscribers737 thousand[1]
Total views250 million[1]

Last updated: 31 august 2024

Tobias Ulf Eddie Endigo Öberg (born 10 March 1992), known professionally as Endigo, is a Swedish YouTuber, musician, and drag queen.[2] She is best known as a metal singer, a TV personality in Japan and the creator of several viral meme songs. Endigo currently lives in Tokyo, Japan, and is a transgender woman.

In 2023, Endigo participated in the first season of Drag Race Sverige.[3]

Career

2009–2014: Early musical career

Coming from a family of musicians, Endigo grew up always wanting to do music for a living.[4] In 2009, after attending a MUCC concert in Stockholm,[5] Endigo discovered her love for Japanese music and would go on to begin her professional music career as the lead guitarist for the Swedish visual kei-inspired band, Still Echo.[6] After departing from Still Echo, Endigo subsequently formed a new band called Overworld in 2011.[7] The band would go on to gain popularity within the Swedish and European visual kei community, drawing heavy inspiration from Japanese rock music and aesthetics.[citation needed] In 2013, the music video for My Reality won the International Platinum Award at the "Wasaga Beach Short Film Festival".[8] Endigo left the band in 2014.

2015–2022: YouTube ventures and viral songs

In 2016, Endigo became a vocalist for BatAAr.[9] The band's song "Vrede" was featured on Japanese video game Tekken 7.[10][11] It was also featured on their mini-album GRAVITAS released later that year.[12] This made BatAAr the first rock band to ever be featured in a Tekken game.[13] BatAAr would go on to tour Japan during 2016.[14]

Endigo has also collaborated with and composed music for various artists such as Donna Burke,[15] - with whom Endigo created the Making it in Japan podcast[16] - Babybeard,[17] and Guy Perryman for InterFM.[18]

Endigo launched her self-titled YouTube channel in 2013, initially as a hobby, focusing on music covers, original songs, and vlogs. She later expanded their content to include video game playthroughs, collaborations with other YouTubers, including TheOdd1sOut,[19] and remixes of popular internet memes. The channel would gain notoriety in 2017, after PewDiePie featured reacted to one of Endigo's remix music videos.[20] Following this, Endigo would go on to create many more remixes of popular YouTubers such as Ninja and DanTDM, who in turn would often react to them in their videos.[21][22] 

During their career, Endigo has created many viral songs based around popular internet memes. One of these include Big Chungus,[23] a theme song for a fictional video game of the same name that gained notoriety online in 2018.[24] In 2021, Endigo released a song called Huggy Wuggy,[25] based on a character from the video game Poppy Playtime. The song gained popularity in 2022 when it went viral on TikTok,[26] with users (mainly children) incorporating it into their Poppy Playtime-related videos. This led to some controversy, as parents around the world expressed concerns about their children's safety due to the song's graphic and violent lyrics and the game's creature design. Many articles worldwide covered the song, translating the lyrics into different languages and discussing its potential dangers.[27][28][29][30][31][32]

In 2021, after a comment made by DanTDM where he mentioned wanting to make a song with Endigo followed by eight months of no communication, Endigo released a comedic opera song called DanTDM Betrayed Me in which she sang about her frustration in the role of a typical Disney villain.[33] DanTDM would respond to the song in a video called "I'm a Bad Person",[34] in which he reiterated his want to make a song with Endigo and claiming this seemed like the beginning of Endigo's "villain arc". Endigo would respond with another song called The Cursing of DanTDM[35] to which DanTDM responded with a video called "i have been cursed.."[36] This led to a back-and-forth between Endigo and DanTDM in which they would communicate through Endigo's opera songs, and DanTDM's response videos. In early 2022, Endigo would release the song Goodbye DanTDM,[37] seemingly ending the saga with 11 total songs having been made. These songs would eventually be remade in Japanese and put out as 悪役の物語, a symphonic rock opera album.

2023–present: Drag Race Sverige, relocation to Sweden

In 2023, Endigo participated in the first season of Drag Race Sverige, the Swedish adaptation of the reality competition series RuPaul's Drag Race. She gained recognition for her creative runway looks and performances, showcasing her versatility and talent in the competition. On the show, Endigo opened up about the possibility of identifying as transgender but stated that she was not sure yet.[38] In the first episode, Endigo landed at the bottom and won the lip-sync against Almighty Aphroditey to "Puss & Kram" by Daniela Rathana. Later on, she was placed at the bottom again with Elecktra and lost the lip-sync to "Sexual Revolution" by Army of Lovers, finishing in 7th place.

Following her apperance on Drag Race Sverige, Endigo announced that she had signed a management partnership with the Swedish company Clap Your Hands AB.[39] This was followed by the release of her new single "Living as a Ghost," marking her return to the metal scene. Shortly after, Endigo relocated to Stockholm, Sweden to focus on her music career full-time. This was followed by several new single releases, including All Star, The Age of AGI and CatNap - as well as international[40] and domestic[41] concerts together with her new band The Ripperdocs[42].

Endigo moved back to Japan in August 2024.[43]

Personal life

Endigo came out as non-binary in 2022 and used they/she/he pronouns.[44][45] In 2023, Endigo announced on Instagram that she is dating Alison "Kawaiiconic" Jones.[46] In November 2023, Endigo came out as a transgender woman.[47]

Awards and nominations

Year Award Category Nominated work Result
2013 Wasaga Beach Short Film Festival Platinum Award My Reality Won[48]
2024 QX Awards Best TV Show Drag Race Sverige Won[49]
2024 WOWIE Awards Best Music Video All Star Nominated[50]

Notable work

Video Games

Year Title Role Notes Reference
2016 Tekken 7 Fated Retribution Singer 'VREDE' [51]
2017 Tekken 7 Singer 'VREDE'
2022 Deathverse: Let it Die Trailer VO English VA [52]
Pitstop in Purgatory Composer [53]
P Street Fighter V Singer, Lyricist Song 'ASCEND'
2023 Poetry in Purgatory Composer [54]
ALICE Fiction Singer 'Amnesia'
2024 Tekken 8 Additional VO English VA
Final Fantasy VII Rebirth Singer 'Desert Rush' [55]
Ace Attorney Investigations 2: Prosecutor's Gambit 'Eustace Winner' English VA [56]
Final Fantasy Record Keeper Singer 'Deadnight' [57]

TV, Film, Radio

Year Title Role Notes Reference
2018 Robert Geinin Promotion Self [58]
2020 The Guy Perryman Show Composer, Singer [59]
2021 COOL JAPAN〜発掘!かっこいいニッポン〜 [ja] Self [60]
Sony Bravia XR Narrator TV Commercial VO [61]
2022 BanG Dream! Poppin'Dream! Singer 'It's time to wake up', 'What we need', Your smile' [62][63]
Let's Play English Singer 'Monster Land' [64]
Ghost in the Shell: SAC 2045 Singer 'Don’t Break Me Down' (Uncredited) [65]
2023 Drag Race Sverige Self, Contestant 7th place [66]
Drag Race Sverige: Untucked Self, Contestant 7th place [67]

Music Production

Year Artist Title Roles Reference
2015 Clavister TVCM Composer, Music production [68]
2019 BatAAr 'Ghostmodern(ism)' Composer, Music production
BatAAr 'The Final Train' Composer, Music production
2020 Donna Burke 'Tournament' Composer, Music production
Virtual People 'With the Power of Music' Composer, Music production
Maya Fennec 'Million Pieces' Mixing, Mastering
2021 Donna Burke 'Cosplay Anthem' Music production
2022 Overworld 'Time is Music' (EP) Music production
2023 Kawaiiconic 'Chasing Trains' Mixing, Mastering
Imaa Queen 'Intrasslad' Composer, Music roduction
Babybeard 'Twisted Kaiju Tale' Composer, Music production
Babybeard 'Optisquad' Composer, Music production

Discography

Endigo

Year Title Notes Reference
2015 Promised Land
World Carries On
Kickoff
Year of Independence (Album) Debut Solo Album
2017 Peace!
2018 See You in Tokyo!
I'm Still Here
Big Chungus
2019 Burn Together
My Senpai Featuring Bijuu Mike
Tomorrow is in Your Hands
Face OFF Featuring Caleb Hyles and Party in Backyard
This is Halloween Featuring TheOdd1sOut, OR3O, Day by Dave, CG5, and Maya Fennec
2020 Inter. (Album) Remastered single compilation
Stone Cold Killer With Party in Backyard and Day by Dave
2021 Poggers!
Canceled
Huggy Wuggy Featuring Maya Fennec
2022 Akuyaku no monogatari [悪役の物語] (Album) First Japanese album
Metal Queens Featuring Babybeard
Mommy Long Legs Featuring Maya Fennec
Kissy Missy Featuring Maya Fennec
2023 Metaverse In collaboration with Drag Race Sverige
Living as a Ghost
CatNap Featuring Maya Fennec
2024 All Star #1 on iTunes Rock Charts in Sweden, WOWIE Nominated [69][50]
The Age of AGI

Overworld

Year Title Notes Reference
2012 Perfect Anomaly (EP)
2013 My Reality Platinum Winner, Wasaga Beach Short Film Festival [48]
Final Destination
2014 Bring Down the Sky (EP)
2022 Time is Music (EP)

BatAAr

Year Title Notes Reference
2016 Rebirth
Always Die Young
VREDE Featured on Tekken 7
GRAVITAS (Album)
2018 Devour
Under Isen
2019 GHOSTMODERN(ism) Mixing, mastering by Endigo
The Final Train Mixing, mastering by Endigo

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