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{{Use mdy dates|date=December 2022}}
{{short description|American brand of chocolate beverage}}
{{short description|American brand of chocolate beverage}}
{{other uses|Yoo-Hoo (disambiguation)}}{{distinguish|Yahoo!}}'''Yoo-hoo''' is an American brand of [[chocolate]]-flavored beverage that was developed by Natale Olivieri in [[Garfield, New Jersey]], in 1928<ref>{{cite book |last=Lanza |first=Howard D. |url=https://books.google.com/books?id=GgOcX9_mW7AC&q=yoohoo |title=Garfield |year=2002 |publisher=Arcadia Publishing |isbn=9780738510507 |access-date=February 8, 2019}}</ref>{{Page needed|date=December 2020}} and is currently manufactured by [[Mott's]]. As of 2019, the drink is primarily made from water, [[High-fructose corn syrup|high-fructose corn syrup]] and [[whey]].
{{other uses|Yoo-Hoo (disambiguation)}}{{distinguish|Yahoo!}}'''Yoo-hoo''' is an American brand of [[chocolate]]-flavored beverage that was created by Natale Olivieri in [[Garfield, New Jersey]], in 1928 and is currently manufactured by [[Keurig Dr Pepper]]. As of 2019, the drink is primarily made from water, [[high-fructose corn syrup]] and [[whey]].


==History==
==History==
{{mcn|section|date=August 2023}}
Natale Olivieri started bottling carbonated fruit drinks in the mid-1920s. However, when he attempted to bottle a chocolate drink, he found that it would soon spoil. Observing his wife canning fruits and vegetables, he asked her to use the same heat processing techniques with his chocolate drink. He began bottling the pasteurized chocolate drink named Yoo-Hoo at 133 Farnham Avenue, Garfield, New Jersey, in 1928.<ref>{{cite book |url=https://books.google.com/books?id=GgOcX9_mW7AC&q=yoohoo |title=Images of America: Garfield |isbn=9780738510507 |access-date=February 8, 2019|last1=Lanza |first1=Howard D. |year=2002 }}</ref>
Yoo-hoo was created in Garfield, New Jersey, in 1928 by Natale Olivieri, who had been bottling carbonated fruit drinks.{{sfn|Lanza|2002|p=104}}
⚫
In the 1940s, Thomas Giresi opened a bottling plant in [[Batesburg, South Carolina]], for distribution of Yoo-hoo. In the 1960s, an advertising campaign tried to appeal to an older public for the drink, and featured [[Yogi Berra]] and his [[New York Yankees]] teammates. Berra, in a pin-striped business suit, drinks a bottle of Yoo-hoo, lifts it next to his cheek, and says with a smile, "It's Me-He for Yoo-Hoo!"

⚫
In the 1940s, Thomas Giresi opened a bottling plant in [[Batesburg, South Carolina]], for distribution of Yoo-hoo. In the 1960s, an advertising campaign tried to appeal to an older public for the drink, and featured [[Yogi Berra]] and his [[New York Yankees]] teammates. Berra, in a pin-striped business suit, drinks a bottle of Yoo-hoo, lifts it next to his cheek, and says with a smile, "It's Me-He for Yoo-Hoo!"{{Citation needed|reason=Mickey Mantle print ads that say "Me for Yoo-Hoo" are ubiquitous, making the lack of evidence for the above more suspect|date=August 2023}}

Later, Yoo-hoo advertised as : Yoo-hoo, the chocolate action drink.<ref>{{Cite web|url=https://www.youtube.com/watch?v=D5DLtVY2chk|title=Yoo Hoo Chocolate Action Drink (Commercial, 1979)|date=September 30, 2021|via=YouTube}}</ref>


BBC Industries purchased the rights to Yoo-hoo sometime in the 1950s and retained ownership until 1976, when it sold the brand to Iroquois Brands. Yoo-hoo was sold again in 1981 to a group of private investors, which owned the brand until 1989, when it was sold to the French conglomerate [[Pernod Ricard]].
BBC Industries purchased the rights to Yoo-hoo sometime in the 1950s and retained ownership until 1976, when it sold the brand to Iroquois Brands. Yoo-hoo was sold again in 1981 to a group of private investors, which owned the brand until 1989, when it was sold to the French conglomerate [[Pernod Ricard]].
Line 10: Line 15:
In 2001, Pernod Ricard sold Yoo-hoo to [[Cadbury|Cadbury Schweppes]], with production responsibilities falling to CS's Mott's group and marketing and advertising responsibilities under [[Snapple]]. They heightened awareness of the once-popular beverage.
In 2001, Pernod Ricard sold Yoo-hoo to [[Cadbury|Cadbury Schweppes]], with production responsibilities falling to CS's Mott's group and marketing and advertising responsibilities under [[Snapple]]. They heightened awareness of the once-popular beverage.


The drink company's headquarters are in [[Tarrytown, New York]], with plants in [[Carlstadt, New Jersey]], and [[Aspers, Pennsylvania]]. An [[Opelousas, Louisiana]], location <!--Not mentioned before -->closed in 2009. At one time, <!-- When? Is this the right place for the other drinks? -->Yoo-hoo owned several other chocolate milk brands as well, including [[Choc-Ola]], Brownie, Cocoa Dusty, and [[Chocolate Soldier (drink)|Chocolate Soldier]].
The drink company's headquarters are in [[Tarrytown, New York]], with plants in [[Carlstadt, New Jersey]], and [[Aspers, Pennsylvania]]. An [[Opelousas, Louisiana]], location <!--Not mentioned before -->closed in 2009. At one time, <!-- When? Is this the right place for the other drinks? -->Yoo-hoo owned several other chocolate milk brands as well, including [[Choc-Ola]], Brownie, Cocoa Dusty, and [[Chocolate Soldier (drink)|Chocolate Soldier]].


In May 2008, Cadbury-Schweppes split into the [[Cadbury]] candy business and the [[Dr Pepper Snapple Group]] soft drink firm, with the latter taking over Yoo-hoo.
In May 2008, Cadbury-Schweppes split into the [[Cadbury]] candy business and the [[Dr Pepper Snapple Group]] soft drink firm, with the latter taking over Yoo-hoo.


===Alleged misleading advertising===
In 2010, a legal suit was brought against the Dr Pepper Snapple Group in New York state by Timothy Dahl. The suit alleged that the Dr Pepper Snapple Group engaged in misleading advertising as to nutritional makeup of Yoo-hoo.<ref>{{cite web |url=https://dockets.justia.com/docket/new-york/nyedce/1:2010cv02976/306158 | title=Dahl v. Mott's LLP |access-date=July 19, 2019}}</ref> Papers filed by Dahl claimed that the drink "contains dangerous, unhealthy, non-nutritious partially hydrogenated oil". Further, he stated that the drink "contains virtually no milk and instead is mostly water, sugars, milk by-products and chemicals." However, Motts LLP, which made the drink during this time said the drink contains "seven vitamins and minerals and no preservatives" and they stood by their product.<ref>{{cite news |url=https://www.vosizneias.com/59298/2010/07/02/new-york-man-sues-yoo-hoo-over-chocolate-drink-advertising/ |title=New York - Man Sues Yoo-Hoo Over Chocolate Drink Advertising
In 2010, a legal suit was brought against the Dr Pepper Snapple Group in New York state by Timothy Dahl. The suit alleged that the Dr Pepper Snapple Group engaged in misleading advertising as to the nutritional makeup of Yoo-hoo.<ref>{{cite web |url=https://dockets.justia.com/docket/new-york/nyedce/1:2010cv02976/306158 | title=Dahl v. Mott's LLP |access-date=July 19, 2019}}</ref>{{update inline|date=August 2023}} Papers filed by Dahl claimed that the drink "contains dangerous, unhealthy, non-nutritious partially hydrogenated oil". Further, he stated that the drink "contains virtually no milk and instead is mostly water, sugars, milk by-products and chemicals." However, Motts LLP, which made the drink during this time, said the drink contains "seven vitamins and minerals and no preservatives" and that they stood by their product.<ref>{{Cite web|url=https://vinnews.com/2010/07/02/new-york-man-sues-yoo-hoo-over-chocolate-drink-advertising/|title=New York - Man Sues Yoo-Hoo Over Chocolate Drink Advertising - VINnews|date=July 2, 2010}}</ref>
}}</ref>

An [[ABC News]] article mentioned that on a papal visit to Denver, a variety of sources reported that [[Pope John Paul II]] liked Yoo-hoo after a [[Vatican City|Vatican]] spokesman mentioned that the Pope wanted "a couple of cases of that American chocolate drink he likes" on board his plane. As popes do not give commercial endorsements, a subsequent statement from his spokesman denied that the pontiff had any particular preference among American milk drinks.<ref>{{cite news|url=https://abcnews.go.com/m/story?id=4647693 |date=2009-02-11|title=Does the Pope Wear Prada? |work=[[ABC News]]|first1=Bill|last1=Blakemore|access-date=2013-11-29}}</ref>

As of early February 2019, Yoo-hoo is made from water, [[high fructose corn syrup]], [[whey]] (from milk), and less than 2% of: cocoa (alkali process), nonfat dry milk, natural and artificial flavors, [[sodium caseinate]] (from milk), corn syrup solids, [[calcium phosphate]], [[dipotassium phosphate]], [[palm oil]], [[guar gum]], [[xanthan gum]], [[Mono- and diglycerides of fatty acids|mono and diglycerides]], [[salt]], spice, [[soy lecithin]], [[niacinamide]] (vitamin B<sub>3</sub>), [[sucralose]], [[Vitamin a palmitate|vitamin A palmitate]], [[riboflavin]] (vitamin B<sub>2</sub>), and [[vitamin D3|vitamin D<sub>3</sub>]].<ref>{{cite web |url=http://www.yoo-hoo.com/about/default.aspx#nutrition |title=All About Chocolate |work=Yoo-Hoo website |publisher=Mott's LLP |access-date=July 3, 2014}}</ref>

In December of 2022, anti-Semite, musician, and 2024 United States Presidential candidate Ye appeared holding a bottle of Yoo-hoo on the Infowars program with Alex Jones in an apparent attempt to make a statement about a former Israeli politian.<ref>{{cite web https://www.newsweek.com/kanye-west-hitler-nazis-meghan-mccain-josh-gad-1764117}}</ref>


==Flavors==
==Flavors==
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</gallery>
</gallery>


Yoo-hoo began introducing new flavors to its lineup in 1995, including chocolate-coconut, chocolate-mint, chocolate-banana, and chocolate-strawberry.<ref>{{cite journal |last1=Murphy |first1=Ian P. |title=Yoo-hoo adds flavors to its marketing mix |journal=Marketing News |date=1997-02-03 |volume=31 |issue=3 |page=2}}</ref> Yoo-hoo's other flavors<ref name="primary">{{Cite web|last1=Plano|first1=Attn: Dr Pepper Snapple Group Consumer Relations P. O. Box 869077|last2=Tx 75086-9077|title=Yoo-hoo|url=http://www.yoo-hoo.com/|access-date=2021-11-28|website=Yoo-hoo|language=en}}</ref> have included vanilla, strawberry, cookies & cream, chocolate peanut butter, and chocolate caramel. The Double Fudge, banana, and Island Coconut flavors were discontinued.
Yoo-hoo began introducing new flavors to its lineup in 1995, including chocolate-coconut, chocolate-mint, chocolate-banana, and chocolate-strawberry.<ref>{{cite journal |last1=Murphy |first1=Ian P. |title=Yoo-hoo adds flavors to its marketing mix |journal=Marketing News |date=February 3, 1997 |volume=31 |issue=3 |page=2}}</ref> Yoo-hoo's other flavors<ref name="primary">{{Cite web|title=Yoo-hoo|url=http://www.yoo-hoo.com/|access-date=November 28, 2021|website=Yoo-hoo|language=en}}</ref> have included vanilla, strawberry, cookies & cream, chocolate peanut butter, and chocolate caramel. The Double Fudge, banana, and Island Coconut flavors were discontinued.


==See also==
==See also==
Line 38: Line 37:
==References==
==References==
{{Reflist}}
{{Reflist}}

==Bibliography==
* {{cite book |last=Lanza |first=Howard D. |url=https://books.google.com/books?id=GgOcX9_mW7AC |title=Garfield |year=2002 |publisher=[[Arcadia Publishing]] |isbn=9780738510507}}


==External links==
==External links==
{{commonscat}}
{{commonscat}}
*[https://www.yoo-hoo.com/ Yoo-hoo.com]
* {{Official website|https://www.yoo-hoo.com/}}
*[http://drpeppersnapplegroup.com Dr Pepper Snapple Group]
* [http://drpeppersnapplegroup.com Dr Pepper Snapple Group]


{{Keurig Dr Pepper brands}}
{{Keurig Dr Pepper brands}}

Latest revision as of 14:16, 19 August 2024

For other uses, see Yoo-Hoo (disambiguation).
Not to be confused with Yahoo!.

Yoo-hoo is an American brand of chocolate-flavored beverage that was created by Natale Olivieri in Garfield, New Jersey, in 1928 and is currently manufactured by Keurig Dr Pepper. As of 2019, the drink is primarily made from water, high-fructose corn syrup and whey.

History

[edit]

Yoo-hoo was created in Garfield, New Jersey, in 1928 by Natale Olivieri, who had been bottling carbonated fruit drinks.[1]

In the 1940s, Thomas Giresi opened a bottling plant in Batesburg, South Carolina, for distribution of Yoo-hoo. In the 1960s, an advertising campaign tried to appeal to an older public for the drink, and featured Yogi Berra and his New York Yankees teammates. Berra, in a pin-striped business suit, drinks a bottle of Yoo-hoo, lifts it next to his cheek, and says with a smile, "It's Me-He for Yoo-Hoo!"[citation needed]

Later, Yoo-hoo advertised as : Yoo-hoo, the chocolate action drink.[2]

BBC Industries purchased the rights to Yoo-hoo sometime in the 1950s and retained ownership until 1976, when it sold the brand to Iroquois Brands. Yoo-hoo was sold again in 1981 to a group of private investors, which owned the brand until 1989, when it was sold to the French conglomerate Pernod Ricard.

In 2001, Pernod Ricard sold Yoo-hoo to Cadbury Schweppes, with production responsibilities falling to CS's Mott's group and marketing and advertising responsibilities under Snapple. They heightened awareness of the once-popular beverage.

The drink company's headquarters are in Tarrytown, New York, with plants in Carlstadt, New Jersey, and Aspers, Pennsylvania. An Opelousas, Louisiana, location closed in 2009. At one time, Yoo-hoo owned several other chocolate milk brands as well, including Choc-Ola, Brownie, Cocoa Dusty, and Chocolate Soldier.

In May 2008, Cadbury-Schweppes split into the Cadbury candy business and the Dr Pepper Snapple Group soft drink firm, with the latter taking over Yoo-hoo.

Alleged misleading advertising

[edit]

In 2010, a legal suit was brought against the Dr Pepper Snapple Group in New York state by Timothy Dahl. The suit alleged that the Dr Pepper Snapple Group engaged in misleading advertising as to the nutritional makeup of Yoo-hoo.[3][needs update] Papers filed by Dahl claimed that the drink "contains dangerous, unhealthy, non-nutritious partially hydrogenated oil". Further, he stated that the drink "contains virtually no milk and instead is mostly water, sugars, milk by-products and chemicals." However, Motts LLP, which made the drink during this time, said the drink contains "seven vitamins and minerals and no preservatives" and that they stood by their product.[4]

Flavors

[edit]
  • Regular Yoo-hoo
    Regular Yoo-hoo
  • Yoo-hoo "Double Fudge"
    Yoo-hoo "Double Fudge"
  • Yoo-hoo "Drink boxes"
    Yoo-hoo "Drink boxes"

Yoo-hoo began introducing new flavors to its lineup in 1995, including chocolate-coconut, chocolate-mint, chocolate-banana, and chocolate-strawberry.[5] Yoo-hoo's other flavors[6] have included vanilla, strawberry, cookies & cream, chocolate peanut butter, and chocolate caramel. The Double Fudge, banana, and Island Coconut flavors were discontinued.

See also

[edit]

References

[edit]
  1. ^ Lanza 2002, p. 104.
  2. ^ "Yoo Hoo Chocolate Action Drink (Commercial, 1979)". September 30, 2021 – via YouTube.
  3. ^ "Dahl v. Mott's LLP". Retrieved July 19, 2019.
  4. ^ "New York - Man Sues Yoo-Hoo Over Chocolate Drink Advertising - VINnews". July 2, 2010.
  5. ^ Murphy, Ian P. (February 3, 1997). "Yoo-hoo adds flavors to its marketing mix". Marketing News. 31 (3): 2.
  6. ^ "Yoo-hoo". Yoo-hoo. Retrieved November 28, 2021.

Bibliography

[edit]
[edit]
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